State of the Data Viz Industry

Discover where the data visualization industry stands today—and where it’s headed next. Dive into the report’s key findings, particiapte in the challenge to turn industry insights into better visualizations, and contribute your perspective in the survey.

What did we learn from the 2025 State of the Data Viz Industry Survey Report?

Uncover what the data reveals about the people, practices, and future of data visualization.

Figure 3. Non-English Languages Spoken by Data Visualizers (counts)

Figure 7. Primacy of Data Visualization by Role Type (percents)

The 2025 SOTI survey was disseminated online between December 17, 2025 and January 30, Distribution mechanisms included an email announcement and series of reminders from the official DVS email address, an announcement in Nightingale (the DVS publication), a series of posts on the DVS Slack, and numerous social media posts (e.g., X, LinkedIn) from DVS and others
(e.g., Meetup Groups).

As in previous years, our challenges with doing data visualization include not having enough time as well as technical limitations of tools, though there are many challenges that impact visualizers’ work. The theme of limited time also arises when considering what others don’t understand about data visualization work. We also struggle to explain the effort required to create a quality data visualization and that visualizations are not only meant for decoration.

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Have your voice heard—take the survey!

The State of the Industry Survey captures the experiences, challenges, and trends shaping the data visualization community. Contribute your perspective to help create a clearer picture of where the industry is today—and where it’s headed.

Thank you for your interest in participating in the State of the Industry Survey. The survey is now closed. Please check back later for information on when the next survey opens.

Whether you are primarily focused on data visualization in your work or simply using it as one of many skills to accomplish your main goal, we want to hear from you!

It doesn’t matter if you’re making data visualization with a tool, code, pen & paper, or other media, whether you do it once a year or every day. This survey welcomes input from DVS members and non-members alike.

All answers are anonymous. This survey collects no directly identifying information: no email addresses, no names, etc.

Any potentially identifying information (e.g., job titles) will be kept strictly confidential, accessible only by DVS team members who have agreed to specific non-disclosure and data privacy controls. An anonymized version of the dataset, in which potentially identifying information is removed or coarsened, will be released to the public on GitHub and via Google Sheets. See the results from 2020 (GitHub), results from 2021, 2022, and 2023 (Google Sheets), and Survey Hero’s Privacy Policy.

In compliance with the GDPR, you may contact programs@datavisualizationsociety.org with “Survey” in the subject line to have your data removed from the dataset.

By filling out this survey you agree that we will process your data in line with the privacy policy detailed above.

Questions are organized into eight main sections:

Roles and Experience
Pay and Location
Your Data Viz Work
Charts and Tools
Challenges and Changes
Looking Ahead
Time and Inspiration
Demographics

The entirety should take about 15–20 minutes to complete (depending on your role(s) and/or interest in data visualization). All questions are optional.

Some questions ask you to put yourself or your perspectives into categories. We have such a diverse field that includes people representing many paths to and roles within data visualization. We aim to be inclusive and broad in our approach, but we may not perfectly capture your unique experience in every case.

If the survey lists options that are close to your experience, we encourage you to choose those. Either way, feel free to fill out the “Other (please specify)” options throughout the survey. All write-ins that do not compromise privacy are shared in the published dataset.

By taking this survey, you contribute to a multi-year dataset that helps practitioners